We are proud to announce that we have partnered with AXS to provide seat and VIP upgrade technology for its clients. By integrating with the Pogoseat upgrade platform, AXS can enable its clients to create white-labeled upgrade apps that generate new revenue and data, and enhance the fan experience.
Veritix, which recently merged with AXS, already has integrated our technology into its ticketing system and the upgrade feature is currently being utilized by Veritix clients. Last year we went live with the Utah Jazz, and this year we just launched with the Cleveland Cavs and the Utah Utes.
In the past month, we have deepened our integration with the Veritix ticketing system by plugging into their secondary market platform, Flash Seats®. Many teams like the Cavs, Jazz and Timberwolves are pushing for fan adoption of Flash Seats, eliminating the need for fans to use traditional paper tickets. The Pogo-Flash Seats integration allows fans to upgrade and have their new tickets deposited directly into their flash seats account. The teams will receive the original tickets that were upgraded and then can resell them, eliminating the risk of cannibalizing primary ticket sales.
Additionally, we have implemented a seat return feature for all Veritix paper ticket holders. If a fan has a paper ticket and purchases an upgrade, their original seats will be returned to box office inventory and they will receive a barcode on their mobile upgraded tickets that they can use to scan into the venue.
As AXS|Veritix continue to innovate and enhance its ticketing system, we plan to work closely with them and continue to improve and evolve our upgrade functionality, ensuring that the integration is completely seamless and automated. Expect exciting things from the AXS and Pogoseat partnership as we work together to rollout new ticketing features that benefit AXS clients and their customers.